Fundraising Articles

1. YOU SHOULD ALL MEMBERS FACE TO FACE: NOT ON THE PHONE ask our goal is a substantial change in the attitudes and actions of the member to produce. This is not easy to accomplish. It requires much more than a phone call, it is a two-to-one, face-to-face meetings. Use the telephone only to see an appointment, someone personally.

2. WHEN AND WHERE YOU TAKE IS IMPORTANT to try the place to meet on neutral ground, with plenty of time to discuss things. A comfortableSitting on the dinner table-wherever you come together on equal terms is the best. An urgent appointment at the office is the worst. The discussion will be subject to interruptions.

3. READY TO GO: KNOW HOW TO ASK FOR much to learn as much as possible about your colleagues before you go. What are their interests? What is their attitude toward membership in the synagogue? What they do to be other causes, Jewish or in general? Do not be alarmed a large number. OftenPeople are a generous estimate of the capacity to be flattered, and the bar high will help you to make a greater contribution. She is asking for a certain amount of crucial importance.

4. AND be a good listener as a convincing TALKER Keep your eyes and ears open during the call. Do not just talk to someone. Ask questions and scan for special interests and motivations. Focus your invitation to meet their needs not yours,!

5. DO NOT TALK about a long, long, WalkingPresentation is to lose a good opportunity to the member's interest to dispel any inclination to respond positively. We have found response to five basic parts: a. The opening will it capture the member's awakened interest? Has she personally with something important to them? b. YOUR PRESENTATION-Is it short, specific, to the point? Remember, it is very difficult to keep someone's attention for a long time. c. ASKING FOR A PARTICULAR PLEDGE-The proposed number is the place to start. d. OVERCOMEOBJECTIONS-Acknowledge objections, as they are applied. Are they valid points or just excuses? Some result from a need for more information and by the time your presentation is to be fully answered. Others will be left for later discussion. Try not to let objections detract from the important issues you need to make. Acknowledge them and move on. Do not argue. Annoy Close your presentation, it was to do it, it would. e. THE END – Use "moving train" psychology. It helpsknowing the member that other people he or she in terms of colleagues, you also have – already in place. If it is appropriate to speak, about their gifts are setting an example for co-ordinated. Encourage people to "join" the campaign to gather momentum.

6. It is more than just money, if your request is successful, you will bring more than money for the campaign, you will bring a dedicated member of the synagogue, and perhaps a volunteer for the campaign. If you convince someone that ita momentum in the community, and that their participation is now required, not just money, but the leadership, or provide them to bring others along – then you have achieved so much more than a gift. Again and again emphasize – because it's true: If we only collect money in this campaign, we have not quite succeeded. Our mission is to bring active, involved Jews who support the synagogue proud future. We are not just building a building, we build a community!

7.Requested by someone else, a two-to-one call is more effective than a one-to-one basis. If there are two people, it's like the town meeting to come. With two lawyers, one can get the ball when the other runs out steam. A word of warning – make sure you are both lawyers hangs committed in. If they say "This is a very nice gift," has lost another lawyer, the opportunity.

8. PICK UP the appropriate signals, the member is always giving signals – from what he / shesays, verbally or through physical movement. Watching and listening will help you in your work. Be sure to look for signs of boredom. If you are reeling from statistics, or talk about their experiences or ideas, the attention and begins to drive, to change tracks quickly and take a different approach.

Try to read the attitude of the member involved and get feedback.

9. There is no excuse DO have easy to slip out an apologetic tone without knowing you are done. Guard against it. They are aimportant link in our chain of Jewish continuity – do a "mitzvah" in securing the future of the synagogue. Apologized, and so that is a member, you will lose control of the call, and you will not be so successful.

10. Hang in There The main reason for the disappointment in most of the requests is that the lawyers, or (one of them) made too early. The request includes process, to a certain extent, an element of frustration. The lawyer should try to always result in aMinimum. A good call should perhaps also take a moment to all the issues out into the open.

11. YOUR CHANCE NOT CONTINUE AS GOOD, if you can verify your colleagues with an accountant or someone else, you lost your best shots. The emotional and intellectual engagement with our campaign will never be as great as at the height of your presentation. After you leave, the member will start thinking of all the excuses. Try to get in every possible way, aCommitment to emphasize the urgency of the need – that depends on the fate of our campaign from our members do not drop vital decisions. Do not try to leave you without any obligation.

Call the main tools we have in this campaign:

Our personal commitment to support the synagogue

Displaying honesty and integrity in all our discussions

Be DILIGENT about the tasks we take

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